Well if you don’t know what “MUA” stands for this blog isn’t for you. However, if you do know what it means and are trying to become an artists on social media, you should continue reading this. So without further ado, here are the top 3 things you need to become very successful.


1. You need to brand yourself!

Branding is, by definition, the act of creating, representing and promoting a company’s specific personality, values and manner of doing business. In a world of makeup industry. Every artist has at least one special quality that makes him or her different from every other artist. Your style and uniqueness is something your clients can only experience with you. It could be your distinct sound, your own sense of style, or the way you interact with your clients. Think about what you want to be known for and identify what sets you apart.

Be Consistent! 

When you brand yourself it means you consistently telling your personal story over and over again. Your potential clients build a deeper connection with you when they can relate to your story. Make a video that describes your life experiences that have influenced your career. Your bio should give your clients a glimpse into where you’ve been and where you’re going.

2. Social Media is your 2nd home!

If your not already on social media accounts your living under the stone literally! I am sure you already have Facebook, Instagram etc. Convert these accounts into your life story. With nearly half of the world’s population using these platforms, these are places where your potential clients are sitting. People on Social media connects to inviduals more than companies. It is the best tool to put yourself out there when your branding yourself!

2015: A date that should not be on the first picture in your feed

 You need to Post at least once a week — @’s & #’s are your best friends

The more content you put out, the more exposure you get. get in a habit of posting your content at least once a week(Minimum). Whether it’s a selfie, a client’s makeup, your makeup, or your dog running around. In an ideal world, you should be posting once a day, but you can start with once a week. when you can get use to posting once a week, try to post twice or every other day. To go along with your posts,use tons of hashtags. Hashtags were invented so it would be easier for like minded people to find each other. SO USE THEM.

3. You need a platform to do business!

Yeah, the work you’re showcasing on social media is what all the artists do. You need a platform  that enables you to cut through the noise and deliver your services right to the HEART of your clients. 

A platform provides a unique exposure. Platform means a stage on which you are elevated above the crowd. It makes your audience see you easily. This is important in the world of competition.

A platform provides leverage. While everyone is trying to achieve the same goal with a platform you can use to reach out to the specific potential clients and deliver your content.

Overall, With a platform such as Palettez which will provide visibility and amplify yourself with the ability to connect your social media accounts into one. At Palettez your able to showcase your work and skills to brand yourself while having a normal life.

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